Most likely you probably already know just how important it can be to advertise your business on Facebook. But in case you haven’t started yet we have a few tips that might be able to help you get the most our your time and money. Feel free to read these tips and apply them for your own business.
One thing that you should know is that Facebook is a place to communicate, don’t treat it as another site. It’s important that if you have a fan page that you can connect with your fans and communicate. Try get feedback and engage in conversations that can result in getting you more exposure.
There are multiple ways to get new fans for your page. You can get fans using the Facebook ads to build a fan base fairly quick but you can also build a large fan base using other popular sites. Some good examples are Twitter, YouTube, Reddit and others. However your website or blogs should also have links to your Facebook page because it will make it easier for your visitors to find you and follow you. If you have email subscribers you can ask your subscribers to like and leave feedback on your page.
Make sure your page is fully customized you can use the custom tabs to maximize your Facebook marketing efficiency. Tabs will give you the opportunity to organize information on your page. For example, if you are holding a contest, you can include a tab for the contest information.
If you are planning to jump into PPC or any type of paid advertising with Facebook then we recommend that you be very careful and learn as much as you can about the subject. If you don’t know what you are doing it can be very expensive. We hope that the tips we layout in this article provided with some guidance on how to approach your marketing efforts on Facebook.